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SEO Strategy 2024. SEO training to Unleash Career Potential!

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Search Engine Optimization course on how to build an effective SEO Strategy and increase your website’s Google rankings
4.6
4.6/5
(1,816) Ratings
159,872 students
Created by Anton Voroniuk
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What you'll learn

  • What is search engine optimization (SEO)?
  • Tips and tricks that can help you build an SEO strategy for promoting your website via search engines in 2023.
  • How to use the most popular SEO tools for your website.
  • How to reduce your website’s bounce rate and increase time spent on your site
  • How to optimize your site pages for page speed
  • Technical SEO Factors: What should be checked regularly?
  • How on-page SEO can help your website rank higher, bring in more traffic, and convert more visitors
  • How to strengthen your off-page SEO and increase your domain authority.
  • Which SEO best practices to apply when working with content at every stage
  • How to create SEO articles as a PRO.
  • How to improve your link-building activities
  • What is local SEO and how to use Google My Business?
This course includes:
5 total hours on-demand video
2 articles
7 downloadable resources
78 lessons
Full lifetime access
Access on mobile and TV
Certificate of completion
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Course content

Requirements

  • Basic knowledge of digital marketing and SEO is ideal, but not required
  • Some free / paid SEO tools will be used in this training
  • It is recommended to have a website to execute the steps taught in this course
  • Completion of all practical tasks increases the effectiveness of the course

Description

Are you eager to kickstart your career in SEO? Seize your opportunity to learn top SEO techniques from practicing specialists thriving in digital marketing environments.

Gain valuable skills and build your resume within just 1 month of dedicated training. On top of that, ensure you can revisit materials whenever needed with lifetime access.

Based on industry insights and crafted by seasoned professionals, this SEO course provides over 12 hours of useful lectures and explains the basics of powerful search engine optimization. You will learn how to use SEO tools to optimize digital marketing campaigns and how to create a successful SEO strategy that will help websites rank higher in search results and attract more traffic.

Join a thriving community of over 150,000 students who have chosen our course to advance their SEO skills and achieve their career goals.

IN OUR COMPLETE SEO TRAINING, WE’LL BE DIVING DEEP INTO:

  1. A clear understanding of SEO strategy and its crucial role in online success

  2. The fundamentals of SEO and why they’re more important than ever

  3. Difference between Old School and New School SEO approaches

  4. Understanding the role expectations of an SEO specialist

  5. Real-world exploration of current job opportunities and review of real vacancies

  6. Mastery of essential skills for becoming a sought-after SEO professional

  7. Unraveling the mechanics of search engines and their functioning

  8. Investigation into Google ranking factors, algorithms, and penalties

  9. Hands-on engagement with the Google Search Console

  10. Practical ways to make sure that the website isn’t blocked or filtered

  11. Most common SEO promotion practices

  12. Ways to find and analyze competitors with the help of automatic tools

  13. SWOT and 7P methods

  14. Assessment of website performance via comprehensive analysis

  15. Goal setting and creation of a foundational SEO strategy based on insights

  16. How to measure SEO performance with the help of AIOSEO

  17. Enhancement of a website’s technical components for improved visibility and user experience

  18. Effective utilization of a diverse range of tools for technical SEO excellence

  19. Discover how to use the ShortPixel tool to optimize images multiple times without losing their original quality

  20. How to conduct keyword research: from brainstorming to clustering and placing semantics

  21. Optimizing keyword analysis with the help of automatic tools

  22. How to create a user-friendly website

  23. Best ways to look for relevant topics to your niche

  24. Creating SEO-friendly content

  25. Exploring E-E-A-T principles

  26. Measuring content performance

  27. Creating content plan

  28. Why off-page optimization is important for SEO

  29. Main link building strategies, prospects, and tools

  30. What types of links you can incorporate into your strategy, including editorial, earned, and paid links

  31. How to identify high-quality sources of paid links

  32. How to leverage editorial links effectively for the growth and success of your business

  33. Building high-quality backlinks and earning mentions on other resources

  34. How to use Majestic’s tools to track and monitor your website’s Trust Flow and Citation Flow over time and analyze a website’s topical relevance and authority

  35. Examine backlink profiles using The Majestic Site Explorer

  36. Harness the power of ChatGPT for Search Engine Optimization

  37. Fundamentals of Local SEO

  38. Short answers to common SEO questions, including the impact of Google Ads and AI on SEO careers

  39. Generating leads with quiz marketing and Boosting Lead tool.

  40. Job search tips and tricks

Don’t miss your chance to become a valued member of in-house SEO teams with a yearly salary of $64k.

YOU’LL HAVE THE OPPORTUNITY TO LEARN SEO FROM TOP DIGITAL MARKETING PROFESSIONALS:

  • We have over 14 years of experience in online marketing. Our Webpromo Agency has both Google Premier Partner status and Facebook Marketing Partner status.

  • We’ve collected a vast amount of digital marketing qualifications and marketing certifications (Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified, and others).

  • We’ve launched over 1,500 successful marketing strategies and campaigns throughout our careers.

  • Over 500,000 digital marketing specialists worldwide have enrolled in our online courses. Our free online events, blog, and YouTube tutorials help the SkillsBooster community stay in the loop and get all the tips they need to succeed in digital marketing.

  • Agnese Repule, one of the lecturers of our course, has been in SEO for more than 5 years. She deals with creating strategies, giving some advice to website owners about SEO, and teaching them how to improve organic traffic by spending no money. She’s also super passionate about content marketing and art.

OUR SEO TRAINING INCLUDES:

  • Theory: 12+ hours of lectures with plenty of hands-on examples. Lessons range from 3 to 15 minutes and are easy to follow.

  • Practice Materials: Checklists, resume template, and video tutorials to make the course more interactive and valuable.

  • Lifetime access to the course and any future updates.

  • Students’ Support: If you have questions, I will always be willing to answer them.

  • A free copy of the “Cutting-Edge Digital Marketing” book.

  • Complete the course and receive an Udemy certificate.

TOOLS USED IN THE COURSE:

Google Analytics, Google Search Console, Google Ads, Keyword Planner, SimilarWeb, SEMrush, ChatGPT, Miro, Ahrefs Webmaster Tool, AnswerThePublic, Serpstat, SE Ranking, Majestic, ShortPixel, AIOSEO, QuillBot, RankMath, Boosting Lead and other important tools.

SHOULD YOU BE WORRIED?

Dive into the course content with peace of mind, thanks to Udemy’s 30-Day money-back guarantee!

Click the “Buy now” to enroll in this SEO course right now and embrace your growth opportunities!

Who this course is for:

  • People who are interested in learning an online profession – This search engine optimization course will allow you to gain the skills needed for a career in digital marketing.
  • Marketers – This class lets you extend your skills in SEO, allowing you to serve your clients better as a marketing specialist.
  • Entrepreneurs – Entrepreneurs can use their new knowledge from this class to run their own online digital marketing until they have the funds to hire a SEO professional.
  • SEO specialists – This course will help you ensure that your SEO skills are up-to-date and help you market yourself to clients, furthering your career.
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