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Master in Digital, Internet and Social Media Marketing

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Digital Marketing for Beginners: Learn SEO, Social Media & Performance Marketing Step-by-Step + Free Internship
4.1
4.1/5
(502) Ratings
42,672 students
Created by Arun Singhal B-Tech, MBA (IIM-B),Unilever, J&J, Danone, IIMU, Cello
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What you'll learn

  • Understand digital marketing fundamentals and how SEO, social media, ads and analytics work together to drive growth
  • Learn SEO step-by-step to improve website visibility, rankings, traffic and conversions without technical complexity
  • Build and manage social media marketing on Instagram and Facebook to grow reach, engagement and brand presence
  • Plan, launch and optimize Meta Ads and Google Ads for performance, leads, sales and ROI
  • Learn performance marketing basics including funnels, experiments, conversion testing and budget optimization
  • Analyze digital marketing performance using metrics, dashboards and insights to improve results continuously
  • Design, execute and measure end-to-end digital campaigns from planning to optimization
  • Gain hands-on experience through real-world assignments and a guided remote internship with certificate
  • Collaborate with internal teams, agencies and vendors to manage digital marketing execution professionally
  • Build confidence to start or grow your career in digital marketing as a beginner with practical, job-ready skills
This course includes:
8.5 total hours on-demand video
0 articles
62 downloadable resources
63 lessons
Full lifetime access
Access on mobile and TV
Certificate of completion
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Course content

Requirements

  • Wanting to make career in digital marketing

Description

Do you want to start or grow a successful career in Digital, Internet, and Social Media Marketing, even if you are a beginner?

This course is designed to help you learn digital marketing step by step, with clear explanations, practical frameworks, real examples, and hands-on application—without jargon or overwhelm.

What makes this course different?

You will not only learn digital marketing concepts deeply, but you will also apply them practically using proven tools, techniques, processes, and methodologies used in real businesses.

And most importantly…

You get the opportunity to skill yourself through an 8-week Digital Marketing Internship, apply what you learn, and earn an Internship Completion Certificate from Enrichmentors after successful completion.

What you can expect from this course

  • Beginner-friendly explanations covering SEO, Social Media Marketing, Paid Ads, Analytics, and Performance Marketing

  • Clear step-by-step guidance, from fundamentals to execution

  • Practical frameworks, charts, quizzes, and real-world examples

  • Structured learning that builds confidence gradually

  • Hands-on application through assignments and internship experience

You can preview multiple lectures from every section to evaluate the teaching style and content quality before enrolling.

Learn from real business experience

I began my formal management education at IIM Bangalore and have been building and marketing businesses digitally since 2007.

What I share in this course is not theory alone, but nearly four decades of real business learning, distilled into simple, practical digital marketing knowledge you can actually use.

Who this course is for

  • Beginners who want a strong foundation in digital marketing

  • Students and freshers exploring a career in marketing

  • Working professionals looking to upskill or transition

  • Business owners who want to build online presence and drive growth

  • Anyone who wants to understand how digital marketing works in practice

What students are saying

Students consistently describe this course as:

  • “A perfect launching pad for beginners”

  • “Very systematic and easy to understand”

  • “Comprehensive, structured, and practical”

  • “Confidence-building and insightful”

  • “One of the best places to start a digital marketing career”

Risk-free learning

  • Preview lectures before enrolling

  • Occasional free enrollment coupons for other courses (subject to availability)

If you feel the course can be improved to better meet your expectations, you are encouraged to message with suggestions—continuous improvement matters here.

Take the first step

Preview the lectures, experience the teaching approach, and decide for yourself.

If you like what you see, enroll and start building real digital marketing skills

Build confidence

Build skills

Build your future with Digital Marketing.

This Course is Part of a Structured Learning Path

Learning Path: MARKETING & GROWTH PATH (Starter → Builder → Advanced)

This course is your STARTER step.

Next Recommended Courses

After completing this course, continue your growth with:

Marketing Management (Builder)

Product Management (Builder)

Brand Management (Builder)

Marketing Cases (Advanced)

AI for Marketing (Advanced)

Who this course is for:

  • MBA Students
  • Aspiring Digital Marketing Professionals
  • Undergraduate students wanting to become Digital Marketeers
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